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Category: Trademarks
Brand Overreach or Celebrity Infringement? The $100 Million Trademark Lawsuit Against Lady Gaga
Written by Naiya Chung (“Legally Naiya”), Sagacity Legal Intern Let’s talk about trademarks, their power, and a legal battle currently unfolding between the global superstar, Lady Gaga, and a California surf brand, Lost International, LLC. In March 2025, Lost International, LLC, the company that owns Lost Surfboards, filed a lawsuit against Lady Gaga. Lady Gaga […]
Marvel and DC’s Trademarks Ruling Shocker: What Business Owners Need to Know
Has there ever been a time when you felt the thrill of imagining yourself as a superhero, soaring through the skies or saving the day with superhuman powers? For decades, the phrases “Super Hero” and “Super Heroes” have evoked these vivid images, conjuring up visions of Marvel and DC Comics’ iconic characters. However, a recent […]
Critical Alert for Business Owners. Watch Out for Trademark Scammers!
It’s important for you to know, trademark scammers are on the rise.
Supreme Court Snubs “Trump Too Small” Trademark Bid
On June 13, 2024, the Supreme Court decided that the Lanham Act’s names clause does not violate the First Amendment. In their decision, the Supreme Court declined to register the trademark “Trump Too Small,” reinforcing the boundaries of trademark law and free speech. This ruling has captured significant attention, particularly among those interested in intellectual […]
Scammers Alert: Beware of Callers Pretending to Be the Trademark Office
Scammers have recently started calling trademark customers and falsely claiming to be an employee with the United States Patent and Trademark Office (USPTO).
Be a Brand Winner: The Five Things You Should Trademark in 2023
By putting in place comprehensive brand protection, you safeguard your hard work against any trademark infringement or misuse, and ensure that the benefits of your efforts are maximized.
The 2023 Trademark World: What Successful Brand Owners Already Know
Keep reading this article on 2023 trademark trends for more information and stay ahead of the competition.
WATCH OUT! NFT Creators Are STEALING Your Trademark – DO THIS now!
NFT creators are starting to trademark words and phrases associated with their brands. This could be a problem for you if you’re not doing the same. Here’s what you need to do to protect your brand from being stolen by NFT creators. THE NFT TRADEMARK WORLD NFTs are one of the most exciting and lucrative […]
The USPTO has Introduced COVID-19 Programs to Aid in this Pandemic
The United States Patent and Trademark Office (“USPTO”) considers the Coronavirus outbreak an “extraordinary situation.” As a result, the USPTO modified both patent and trademark regulations. “The USPTO stands shoulder-to-shoulder with inventors and entrepreneurs and is working on a variety of measures to incentivize, protect, and disseminate COVID-19 related innovation.”Andrei Iancu Kudos to the USPTO! […]