With today’s technology, starting a home-based and/or online service business can be as simple as letting others know about your expertise, establishing a website or social media page, publishing an ad and/or other eCommerce offer. Voila, you’re in business. Why not just a sole-proprietorship? Many service-based small businesses choose to operate as a sole proprietorship […]
Happy Holiday It’s beginning to look a lot like the holidays… Yes, the end of December is ripe with holidays. Specifically, Chanukah, Christmas, Boxing Day, Kwanzaa, and even Festivus all occur this week. As a small business owner, I’m grateful for the many fantastic opportunities that this time of year brings. Truly, I get a […]
“I’m so excited! I’m open for business! It was as simple as launching my website!” Is that you? As a service-based business, it’s likely that your website is one of your primary connections to potential clients, partners, and advocates. With so many user-friendly, cost-effective website tools available, opening a business online can be a snap. […]
Social Media Disasters As an entrepreneur with a growing business, I rely on social media as a venue for potential clients to know, like, and trust me. My social media content allows people who need my expertise and services to find me. I’ve been posting legal tips, thoughts, and motivations for small business owners consistently […]
The new technology of today has changed the way we communicate, the way we operate, the way we do business. Successful businesses today look and feel very different than our parent’s generation. Think about how the rapid changes in technology have changed the way we run our business. The New Generation Generation Z customers and […]
“You’ve damaged the tendons in your right foot.” Ouch – those words from the podiatrist surely confused me. “For the next 10 to 12 weeks, you should avoid any activities (including driving) that may aggravate the injury until the pain has gone. We’ll immobilize the foot and ankle from moving using a boot.” My first […]
In Florida, there are a number of different business structures that each, on its own merits, may provide you the legal protection, tax advantages, and other benefits most appropriate to you
By putting in place comprehensive brand protection, you safeguard your hard work against any trademark infringement or misuse, and ensure that the benefits of your efforts are maximized.
You’ve been working hard. You’ve built a social media following. People online know, like, and trust you and your business. And now it’s time to go to the next step. Social media advertising. Super Exciting! But wait…says the attorney. (hint: that’s me) Are your ads legally compliant? You have no clue? You are not alone […]
Failure: Here’s my story. I am totally beat up today. I mean that physically, not emotionally. Bruises, swelling, aches and pains all over. Let me start from the beginning…I promise it’s nothing sketchy. Randi’s Epic “Failure” It happened yesterday evening. “What’s that pitter patter, mom?” asked my teenage daughter. Slowly we followed the sound to […]
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